StackFitIQ Find my CRM
Menu
FO

CRM research record

folk

A collaborative relationship CRM for organising contacts, enriching data, personalising outreach, building workflows, and sharing relationship context across a team.

Researched by StackFitIQ Editorial TeamOfficial-source analysis · Last checked 23 August 2026

Visit official site ↗
Test against your needs

Decision summary

Who folk fits best

Relationship-led agencies and small teams that value flexible contact organisation and personalised outreach.

Analysis scope

Official-source analysis record

This record uses dated official product evidence and transparent editorial fit factors. It is a research starting point, not a substitute for testing the product with your own data and workflow.

See how we analyze CRMs and how to run your own test →

Reasons to shortlist it

  • Flexible relationship-centric workspace
  • Contact enrichment and outreach tools
  • Collaborative team context

Trade-offs to test

  • Traditional sales forecasting and enterprise process controls are not its primary strength
  • Calling is not a core built-in strength
  • Enterprise plan pricing begins above the small-team tiers

Fit profile

Editorial fit factors

These 1–5 ratings power the transparent finder. They are editorial decision weights, not customer review scores.

Ease of adoption5/5
Automation4/5
Reporting3/5
Outreach5/5
Marketing connection3/5
Customization4/5
Project delivery2/5
Calling1/5

Technical fit

folk integrations, API, and webhooks

folk combines email and calendar connections, communication and enrichment apps, Zapier and Make automation, a public API, and webhooks.

WebhooksOfficially documentedChecked 23 Aug 2026

Priority connections in our current snapshot

Google WorkspaceMicrosoft 365Zapier
  • Some folk connections sync data directly while others are automation recipes or browser-assisted imports.
  • Verify objects, workflow events, credit usage, and whether the connection is one-way or two-way.

A listed integration does not prove two-way sync, inclusion in your plan, or zero additional cost. Verify the exact app, provider, objects, direction, limits, and pricing before committing. Compare integration access across all researched CRMs →

Price snapshot

Plans in the calculator

Standard

$24/user/month

Monthly equivalent, billed annually.

Premium

$48/user/month

Monthly equivalent, billed annually.

Taxes, usage charges, add-ons, implementation, onboarding, and negotiated discounts are excluded unless a plan note explicitly says otherwise. Check current official pricing ↗

Evidence

Official sources